By the time an account says it is leaving, the signals have usually been there for months. The problem is that nobody kept the record.
Look back before you look ahead
Start with the accounts you lost. What did they look like 90 days before they left? Fewer meetings, more support tickets, a champion who changed roles?
Compare current accounts with that pattern
Deal’s Churn Early Warning agent spots accounts that look like churned customers did 90 days before they left, so the team can act while there is still time.
